With the ongoing growth of cities in the United States, the swimming pool industry — including the booming swimming pool cleaning franchise sector — is poised for substantial expansion. Explore the Top Pool Franchise Opportunities USA here.
The swimming pool industry is expected to experience steady growth, with a projected Compound Annual Growth Rate (CAGR) of 4.39% from 2022 to 2027. The market size is anticipated to expand by approximately USD 6,732.49 million during this period.
North America has consistently been the largest market for swimming pool construction, and it is projected to maintain a steady growth rate of over 4%.
Given the abundance of swimming pools and natural water sources like ponds, lakes, creeks, rivers, and beaches, children need to receive proper swimming instruction due to the unfortunate prevalence of drowning incidents among young individuals. This also highlights the growing importance of safety awareness, often supported by services within the pool cleaning franchise industry.
Also, franchise brands specializing in swim schools and pool maintenance franchise services are witnessing exceptional growth thanks to their business model, which is resistant to the challenges posed by online competition, often referred to as “Amazon-proof.”
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Below are the top pool and maintenance franchises:
1. The Premier Pools & Spas Services franchise
Paul Porter, the owner of the Premier Pools and Spas, founded the company in 1988, offering two franchise options: The Premier Pools & Spas franchise, which deals with the sale, design, and construction of residential in-ground pools, and the Premier Pool Service franchise, a swimming pool maintenance franchise dedicated to the upkeep and cleaning of residential in-ground pools.ervice franchise, dedicated to the upkeep and cleaning of residential in-ground pools.

🤝 Training and Support
They offer training using a comprehensive range of online resources, such as videos and courses, direct interaction with corporate personnel, and hands-on field training at one of our existing swimming pool maintenance franchise sites. They also offer ongoing support and much more.
🏅 Awards and Recognition
In 2022, they were recognized with an award for being the top franchise that both men and women found satisfactory.
-> Premier Pools & Spas
- Franchise Fee: $45,000
- Royalty Fee: 3.5% – 4.0% of gross income
-> Premier Pool Service
- Franchise Fee: $23,000 – $30,000
- Royalty Fee: 5.45% of gross income
🛈 Other details
- Headquarters: 235 Noah Drive, Suite 500, Franklin, TN 37064
- Contact: (844) 366-2102
- Website
- Franchise Brochure
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2. Pool Scouts Franchise
Pool Scouts was founded in 2016 under Buzz Franchise Brands, an established multi-brand franchising company, and is currently headed by Michael Wagner. While primarily focused on pool services, their operational model reflects the efficiency often seen in industries using tools like landscaping estimating software.
Pool Scouts specializes in providing high-quality pool cleaning and maintenance services and has cultivated strong customer relationships, positioning itself as the preferred choice for all pool care requirements as a leading swimming pool cleaning franchise.

🤝 Training and support
The Pool Scouts franchise offers an extensive training program at the Headquarters in sunny Virginia Beach, VA.
The education program covers various topics, including equipment operation, regulation adherence, marketing techniques, and best business practices relevant to running a successful pool cleaning franchise.
🏅 Awards and Recognition
Franchise Business Review recognized Pool Scouts as one of the leading affordable franchise options in 2023.
💸 Franchise Cost
- Initial investment range: $87,490 – $109,625.
- Initial Franchise Fee: $35,000
- Marketing Fees: $25,960
- Computer Devices, Software, & Systems: $1,580
- Professional Fees, Insurance, & Licenses: $2,300
- Initial Training Fees: $1,000
- Additional Funds: $20,000
- Vehicle: $1,650
🛈 Other details
- Headquarters: 2829 Guardian Ln., #100 Virginia Beach, VA 23452
- Contact: 832-886-2554
- Website
- Territories available
3. America’s Swimming Pool Company Franchise
America’s Swimming Pool Company was founded in the United States in 2001 by Stewart Vernon; after four years, the company initiated its pool maintenance franchise operations.
Since then, the company has been installing, maintaining, and servicing swimming pools and hot tubs for families throughout the United States.
Their expertise lies in various aspects of pool maintenance, including cleaning, repairs, and remodeling.

🤝 Training & Support
They provide comprehensive training, exclusive technology, and continuous support to help you run your swimming pool maintenance franchise efficiently, even without experience.
🏅 Awards and Achievements
In 2022, they achieved the top ranking in pool maintenance, securing the number one spot in the Entrepreneur Franchise 500.
Additionally, they earned the eighth position in Forbes’ Best Franchises to Buy within the low investment category recognized by Entrepreneur’s Franchise 500, further solidifying their reputation as a top swimming pool maintenance franchise, among other accolades.
💸 Franchise Cost
- Minimum Initial Investment range: $84,395 – $207,368
- Initial Franchise Fee range: $40,000 – $90,000
- Veteran Incentives: 30% off franchise fee
- Royalty Fee: 5%-7%
- Ad Royalty Fee: 1%
🛈 Other details
- Headquarters: 7120 Samuel Morse Dr., #300 Columbia, MD 21046
- Website
- Contact: (844) 987-1299
- Available territories
4. Poolwerx Franchise
Poolwerx was established in 1992 and started franchising in 2016.
As a swimming pool cleaning franchise, they offer maintenance services for pools, hot tubs, and spas to many clients, including homeowners, tenants, HOAs, hotels, and various businesses.

🏅 Awards and Achievements
They were recognized by ranking 183rd on Entrepreneur magazine’s 2018 Annual Franchise 500 List and earning the Emerging Franchise Award in 2019.
🤝 Training and Support
New franchisees go through a thorough training process that includes online modules, classroom sessions, and setting up their local operations.
As part of the pool cleaning franchise system, they receive ongoing support through yearly business planning sessions, quarterly assessments, local visits, monthly franchisee gatherings, and an annual convention.
💸 Franchise Cost
- Franchise fee range: $30,000 – $40,000
- Royalty: 7.0%
- Service type: Commercial and residential services
- Min Investment is $110K plus working capital.
- Mature franchisees average over $2.1MM in sales
🛈 Other details
- Headquarters: Dallas, TX.
- Contact: 1800 407 6657
- Website
5. Brighton Pools Franchise
Brighton Pools®, formerly known as Hohne Pools, was founded by Leroy Carl (LC) Hohne in 1954.
It offers renovation and maintenance services for commercial and residential swimming pools.
To meet customers’ needs, Brighton Pools® also provides valuable resources for pool supplies and water testing.

🤝 Training and Support
As a pool maintenance franchise, they provide access to a robust training program with a two-phase approach, in-depth operation manuals, administrative assistance, and valuable marketing advice to ensure you receive the best possible support.
🏅 Awards and Achievement
Brighton Pools has earned the esteemed 1998 BBB Torch Award for Marketplace Excellence, the highest honor a company can achieve from the Better Business Bureau. Additionally, we enjoy national recognition as one of the top 100-rated swimming pool maintenance franchise professionals in the United States.
💸 Franchise Cost
- Initial Investment fee range: $84,150
- Franchise Fee: $45,000
- Royalty Fee: 5% of Gross sales
🛈 Other details
- Website
- Contact: +1 (386) 562-7000
- Email: nick.avena@fmsfranchise.com
6. California Pools Franchise
California Pools was established by Wayne Steimle in 1952 and has grown into a highly regarded and widely recognized swimming pool cleaning franchise brand in the industry.
They initiated their franchising operations in 2018, and currently, Steve Terry serves as the President of California Pools Franchise, Inc.

🤝 Training and Support
Their initial swimming pool cleaning franchise training program consists of 29 hours, with 21 hours dedicated to classroom training, 8 hours allocated for on-the-job training, and no hours designated for online training.
🏅 Awards and Achievement
California Pools has received numerous awards within the industry and has gained recognition in leading publications and television programs, further solidifying its reputation as a top pool cleaning franchise.
Notably, California Pools secured a top-three position in Forbes Magazine’s “Best Pool Installation Companies of 2021.”
The company is also shooting its ninth season for the popular TV series “Pool Kings,” featured on DIY Network, HGTV, and Magnolia Channel.
💸 Franchise Cost
- Investment range: $8,000 to $90,000.
- Initial Franchise Fee: $20,000
- Royalty Fee: 4.0%
🛈 Other details
- Location: CALIFORNIA POOLS FRANCHISE INC. DRIPPING SPRINGS, TEXAS – USA
- Email:FRANCHISE@CALIFORNIAPOOLS.COM
- Contact: (800) 282-7665
- Website
7. Big Blue Swim School Franchise
Chris DeJong and John Lonergan, who are competitive swimmers, established Big Blue Swim School in 2009 to offer a structured program that allows students to acquire crucial life skills in an enjoyable and relaxed setting, supported by the operational strength of a swimming pool maintenance franchise model.

🤝 Training and support
They provide initial training programs and a range of ongoing support choices to assist them in managing their businesses effectively.
They also offer both On-the-job Training and Classroom Training.
💸 Franchise Cost
- Initial Investment: $3,124,900 – $4,351,000
- Initial Franchise Fee: $80,000
- Veteran Incentives
- Royalty Fee 6%
- Ad Royalty Fee 2%
🛈 Other details
- Location:4207 N. Western Ave.Chicago, IL 60618
- Website
- Available markets
8. British Swim School Franchise
Founded in 1981, British Swim School established itself with distinctive and highly efficient teaching techniques that are now synonymous with the brand, making it a standout in the swimming pool cleaning franchise industry as well.
In April 2019, Buzz Franchise Brands, a multi-brand franchising entity, acquired a significant ownership stake in British Swim School.
Despite this change, their mission remains unwavering, and they continue to operate in multiple locations across the United States and Canada.

🏅 Awards and Achievements
From 2023, British Swim School has ranked #352 in the Entrepreneur’s Franchise 500 list for two consecutive years. Additionally, they have maintained a consistent presence on the highly-regarded “Franchisee Satisfaction” list by Franchise Business Review. As a reputable swimming pool cleaning franchise, British Swim School has also secured positions on the prestigious top franchise lists of Franchise Times and Franchise Gator.
💸 Franchise Cost
- Initial Investment fee range: $93,700 to $125,850.
- Franchise Fee: N/A
- Royalty Fee: N/A
🛈 Other details
- Headquarters: Virginia Beach, VA
- Contact:844-794-6249
- Email:franchising@britishswimschool.com
- Website
Confused? Read our franchise buying guide!
Before considering franchise opportunities, it’s essential to evaluate if franchising aligns with your goals and capabilities. Read this landscaping franchise buying guide to know more.
9. Lazy Day Pools Franchise
Lazy Day Pools is a company in the United States that sells and installs vinyl pool liner replacements. As a swimming pool maintenance franchise, it stands out from most pool companies that install fewer than five liners annually by completing hundreds of installations yearly.
Their success isn’t solely based on offering the lowest prices; as a swimming pool cleaning franchise, they achieve these impressive sales figures by providing top-notch, locally manufactured liners and employing highly skilled liner installers with extensive experience and a track record of thousands of successful in-house liner installations.

💸 Franchise Cost
- Initial Investment fee range: N/A
- Franchise Fee: N/A
- Royalty Fee: N/A
Please get in touch with Lazy day pool directly to enquire about partnership or franchise opportunities
🛈 Other details
- HQ: 478 Northdale Rd # 304 Lawrenceville, GA 30046
- Contact: 6783744426
10. Pool Troopers Franchise
Pool Troopers is a pool maintenance and repair business serving customers in Florida, Texas, Arizona, Georgia, and South Carolina.

🤝 Training and Support
All team members have access to the training courses and videos offered by Pool Troopers University, ensuring they can benefit from these resources as part of a leading pool maintenance franchise.
🏅 Awards and Achievements
They have received several awards and acknowledgments, including the Forbes recognition as the best cleaning service and the Top 50 Services Award from 2019 to 2022, further establishing their reputation as a top swimming pool maintenance franchise.
💸 Franchise Cost
- Initial Investment fee range: N/A
- Franchise Fee: N/A
- Royalty Fee: N/A
🛈 Other details
- Website
- Contact:1-866-766-5877
1. What is a swimming pool cleaning franchise?
A swimming pool cleaning franchise offers entrepreneurs a proven business model to provide regular cleaning, sanitizing, and chemical maintenance services to residential and commercial pools, leveraging established branding and training for streamlined operations and recurring revenue.
2. How does a pool cleaning franchise differ from pool maintenance franchise?
A pool cleaning franchise focuses on routine cleaning and chemical balancing, while a pool maintenance franchise may also include equipment repairs, leak detection, and seasonal openings/closings, offering broader service options and higher revenue potential through diverse service offerings.
3. What are benefits of investing in a pool maintenance franchise?
Pool maintenance franchises offer franchisees access to training, marketing support, purchasing power, recurring income opportunities, and established brand reputation—reducing startup risk while building a stable business in the growing swimming pool care market.
4. Who is ideal for a swimming pool maintenance franchise owner?
Ideal candidates are self‑motivated entrepreneurs who enjoy outdoor work, customer service, scheduling regular visits, managing chemicals, and fostering client relationships. No prior experience is required, as franchises provide extensive training and ongoing support.
5. What does startup cost include for a swimming pool cleaning franchise?
Startup costs typically include franchise fee, equipment purchase (vacuums, chemicals, trucks), initial marketing, insurance, and training expenses. Financing options are often available through franchisor partnerships or third parties to support new pool cleaning franchisees.