800+ Landscaping Keywords for your SEO/PPC Visibility Campaign

Our team from MapleScapes has identified and compiled a massive list of 800+ landscaping keywords for your lawn care business.

Landscaping keywords are specific words or phrases that help potential customers find your landscaping website online.

They relate to the services you offer, the locations you serve, and the problems you solve for your clients. 

By strategically using landscaping keywords in your website content, you can improve your ranking on search engines and attract more qualified leads.

How have we created the landscaping keywords database?

It was simple; we started with a few seed keywords and common landscaping categories. We used Semrush & Google Keyword Planner tools to find ideas and search volume.

The categories we used are:

• Snow & Ice
• Landscape Design
• Hardscape
• Pest, Weed & Fertilization
• Landscape Construction
• Landscape Maintenance
• Landscape Design
• Landscape Lighting
• Landscape Irrigation
• Seasonal Adjustments
• Sustainable landscaping

Apart from these, we also found some top landscaping companies doing well in terms of SEO. We compiled and added keywords that they were ranking for (and you can rank for those, too!). We deleted some branded keyword terms irrelevant to this list and added questions from the “People also ask” section and other tools (Answer the Public, Ahrefs).

Download 800+ Landscaping keywords database

Including all lawn care categories and B2B landscaping keywords:

Or access online (Copy the sheet Free to make it yours 🙂 )

View it online:

These are only a starting point in your overall SEO efforts to gain rankings and more online visibility for your lawn care business. Please note that these are not all the keywords you could compete for. For more refined research, please contact us or your existing SEO company 🙂.

What other information is in the sheet?

The intent of the keywords: 4 types of intent. Informational, Navigational, Transactional, Commercial. Informational intent would mean the keyword might be better suited for the top-of-a-funnel audience or a blog. Transactional keywords work best for your online shop. Understanding the intent of the keyword is only the first step. The next step is identifying where it would be better suited for use.

Keyword difficulty: we have used Semrush’s metric to define if a particular keyword could be challenging to compete with. The numbers are not accurate but only give you an idea of what you can easily target and what could be quick wins for you!

CPC: The average amount you’d pay if a person clicks on your Google ad.

Category: Residential – homeowners, commercial and business for B2B landscaping keywords.

Where do I use the Lawn care keywords from MapleScapes?

There is a multitude of uses for landscaping keywords. You can use these in your:

Ad copies

These short, catchy texts persuade potential customers to click on your ads.

You can use keywords for landscaping to highlight the benefits, features, or offers of your products or services.

Having keywords that people are used to typing on Google helps them quickly identify your message and increase your ad score (that helps ad networks to better serve to ad to the right audience)

Website content

The main text informs and educates visitors about your brand, products, or services.

You can use landscaping keywords here to optimize your content for search engines and users and establish authority and credibility.

Search engines like Google can better understand your content if you use these keywords. This is a factor for ranking your website when someone searches using the same or related keyword on Google.

Meta title and descriptions

These snippets appear on the search engine results pages (SERPs) when someone searches for your keywords. You can use these keywords to make your meta title and descriptions attractive and relevant and improve your click-through rate (CTR) and ranking.

PPC landing pages

These are the web pages visitors land on after clicking on your pay-per-click (PPC) ads.

You can use keywords used in landscaping advertisements to match the intent and expectations of your visitors, as well as to increase your conversions and return on investment (ROI).

This also increases your ad serving quality for both Google and Facebook ads.

Google My Business profile

This is the online listing that showcases your business information, such as name, address, phone number, hours, reviews, etc. You can use these keywords to optimize your profile for local searches and to attract more customers to your physical location or website. You do not have to add near me. Using these keywords in your services section, updates, descriptions and other places in your profile helps your profile rank higher. 

Anchor text of links

The clickable text links to another web page or resource. You can use keywords for landscaping to make your anchor text descriptive and relevant and boost your link popularity and authority.

If other websites link to you saying you are the “best landscaping company in Dallas,” it would signal to search engines that you are relevant for searches like these in your area.

There are two places for these: Your internal links on the website. And external backlinks that you acquire through brand building.

Social media posts

You share updates on your social media platforms, such as Facebook, Twitter, and Instagram.

You can use keywords for landscaping to craft catchy and relevant social media posts that generate your followers’ engagement, awareness, and loyalty. 

Having the best keywords for a local landscaper helps people find you faster and reach accounts generally interested in landscaping.

New Blogs & Content

You can use these keywords to inspire a new topic and use them to gain more traffic.

Remember that even if you do not directly provide a service but can solve a user problem, they will generally trust you and your company to solve other problems.

This is the general idea behind creating a resource hub on your website.

Having the best keywords for a local landscaper helps you gain more visitors and ultimately convert those visitors to paying customers.

Alt tags of images

Search engines do not understand images but determine their relevancy according to a few attributes: The image file name, alt tags and title tags.

It is also a best practice to have the least Alt tags for images so screen readers can read those aloud.

While writing your alt tags to describe the image, you can use these keywords to qualify accurately or describe an image.

You have all the landscaping keywords. What’s next?

Qualifiers: Categorize each keyword according to the qualifies of your choice. Example. Near-me keywords can be filtered to help you create local landing pages.

Topic clustering: You can group similar keywords and related ones to create a topic cluster to execute your SEO strategy.

Website audit: Audit your website and current content across multiple channels. Get them rewritten if you are missing out on these lawn care keywords.